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Client: Gatorade
Agency: TBWA/CHIAT/Day
Producer: Danny Nouri
Production: Tool NA
Photographer: Nirav Patel
Role: Senior Art Director
Partner: Adam Koppel
Sport has the power to change lives, but access to sport is not equal. Gatorade believes everyone deserves the chance to play and is committing $10 million over the next 5 years to tackle challenges head on.
"The Moment Possibilities Are Born" directed by Wes Walker, celebrates the moment an athlete first realizes their passion for the game. The moment their eyes are opened to the opportunities and possibilities that come with sport, both on and off the court.
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